OpinioAI

What is OpinioAI?

OpinioAI is a research platform that uses AI to analyze data, evaluate creatives, and synthesize new insights to help businesses better understand their customers, test, and evaluate ideas, and move faster to the market. It offers AI-powered research, synthetic market research, and AI for market and product research.

Use Cases

Understanding customer preferences and opinions

Analyzing existing data and reports

Synthesizing new insights from target personas

Evaluating positioning statements and value propositions

Expanding reach to other markets

Discussing pricing and packaging strategies

Recycling previous research data

Fine-tuning custom AI models

FAQ

What are OpinioAI Credits?

OpinioAI credits are consumed when you interact with the AI. Every time you do something with AI it will consume Credits. Not all tasks require the same AI use and accordingly the Credits usage my differ throughout the platform.

What kind of plan limits are you working with?

There are various limits in OpinioAI, some functional other consumption focused. Examples through plans… On the Pro plan you can expect: 400 credits every month, 20 AI Personas, 20 Custom AI Persona attributes, 20 Business Profiles, 5 seats, Synthetic Research (including 10 market segments, 10 questionnaires), Choose which AI model to use, Fine-tune models.

What are AI Personas?

AI personas are representatives of your core buyer persona you can interact with in OpinioAI. You can either directly chat with your target persona or ask them to evaluate your messaging from their perspective.

What are Business Profiles?

Business Profiles are a definition of your business, product or service category and a description. We use this input to provide additional context to help you and build the relevant personas with AI and while Evaluating content.

What is Synthetic Research?

Synthetic research is bascially researching an entire synthetic market segment. In OpinioAI you’d first define the attributes and categories of that segment (e.g. ‘students in Germany’), specify the questions you’d like to ask (e.g. ‘What is your favorite beer and why?’) and then do insights resarch at scale.

What are Fine-tuned models?

Fine-tuning is a technique where we can use your existing data (from a survey or interviews you did previously) to focus the AI model and make higher quality outputs.

How can I get more credits?

While we are still in beta, we have only PRO plan which gives you 200 credits every month. If you need more please reach out to us at hello@opinio.ai and we would be happy to help you.

Do you offer discounts for students & academics?

Indeed yes we do! We’ll gladly support our academic friends and students. Reach out us hello@opinio.ai and we would be happy to discus this further with you.

Pricing

Starter

Free

20 credits, 2 AI Personas, 1 Business Profile, 1 Seat

Basic

$9 / month

Synthetic 1-on-1 interview, Analyze your transcripts, data sets, Evaluate text, images and videos, Access more foundational models, 100 credits

Pro

$99 / month

Synthetic Segments & Research, Synthetic 1-on-1 interview, Analyze your transcripts, data sets, Evaluate text, images and videos, Access more foundational models, Expanded limits for more research, 400 credits

Enterprise

$199 / month

Flexible features and limits, custom model building

Pros & Cons

Pros

Cost-effective compared to traditional surveys
Instant access to synthetic data and insights
Ability to build custom AI models
Efficient for tight budgets and time constraints
Useful for students needing survey responses
Can augment or replace human feedback

Cons

Reliance on AI models for data generation
Potential for bias in synthetic data
Requires understanding of AI and data analysis
May not fully replicate the nuances of human responses

What is OpinioAI?

How to use

Core Features

Use Cases

FAQ

Pricing

Pros & Cons